Is My Adidas Football Shirt Authentic? | Real or Fake Guide

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If you are trying to work out whether an adidas football shirt is real, one of the best places to start is the product code. Most genuine adidas football shirts have a unique adidas code printed on the internal wash label or neck label, and this code can often help you match the shirt to the correct team, season and kit type.

At Football Shirt Kingdom, product codes are one of the main details we use when identifying authentic shirts. In this guide, we will show you where to find an adidas football shirt product code, how to search it, what it should look like, and the mistakes to watch out for.

If you want to check a code quickly, you can also use our Football Shirt Product Code Authenticator.

Where is the adidas product code on a football shirt?

On most adidas football shirts, the product code is usually found on a small label tucked inside the collar however they can be found under or next to the inner wash tags.

Example 1 - Scotland 2024 Away Shirt - IP8365

Tucked inside the collar

Scotland 2024/2025 Away Football Shirt Medium – Football Shirt KingdomScotland 2024/2025 Away Football Shirt Medium – Football Shirt Kingdom

Example 2 - Liverpool 2006 Goalkeeper Shirt - 053276

Adjacent to the inner wash tag

Liverpool 2006/2007 Goalkeeper Formotion Football Shirt XL – Football Shirt KingdomLiverpool 2006/2007 Goalkeeper Formotion Football Shirt XL – Football Shirt Kingdom

What to look out for

It is usually printed clearly and neatly. If the label is badly printed, missing, inconsistent with the rest of the shirt, or shows a code format that does not match normal adidas patterns, that can be a warning sign.

 

Step-by-step: how to check if an adidas shirt code is real

1. Find the code on the wash label

Look inside the shirt for the small adidas internal label and locate the product code.

2. Search the exact code online or on our Product Code Authenticator

Type the exact code into Google  or our authenticator.

3. Check whether the results match the shirt

A genuine code should usually bring back the same or very closely related shirt depending on the code. Compare:

  • team

  • colour

  • season

  • kit type

  • Stadium / Authentic Version

Example on Google:

If the code brings up a completely different product, that is a red flag.

4. Compare the shirt details

Even if the code looks right, also compare the shirt itself:

  • badge style

  • sponsor

  • material and pattern

  • adidas logo style

  • wash tags if present

5. Use the code as one check, not the only check

A product code is one of the strongest indicators, but it should be used alongside the shirt’s overall quality and design details.

 

Why product codes matter when buying football shirts online

When buying vintage, retro or modern football shirts online, the product code can help you buy with more confidence. A clear code lets you:

  • verify that the shirt matches the listing

  • confirm the likely season and model

  • spot obvious mismatches

  • compare multiple shirts more accurately

At Football Shirt Kingdom, we include product codes where available to help collectors and buyers make more informed decisions.

 

Use our Football Shirt Product Code Authenticator

Want to check a code quickly?

Use our Football Shirt Product Code Authenticator to search football shirt product codes and compare them with the shirt you are checking.

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FAQs

Where is the product code on an adidas football shirt?

It is usually found on the internal wash label or care label inside the shirt.

What does an adidas football shirt product code look like?

It is often a short alphanumeric code, commonly two letters followed by four numbers.

Does a real adidas football shirt always have a product code?

Most modern adidas shirts do, but older or heavily worn shirts may have faded or missing labels.

Can fake adidas football shirts copy real product codes?

Yes, some can, so product codes should be checked alongside logos, labels, materials and overall shirt details.